Kelley Blue Book's KBB.com
The Trade-In Marketplace is also available on Kelley Blue
Book’s KBB.com.
Kelley Blue Book is the premier brand in vehicle pricing.
Founded in 1926, Kelley Blue Book, The Trusted Resource®, is a
vehicle valuation and information source trusted and relied upon
by both consumers and the industry. Each week the company
provides the most market-reflective values in the industry on its top-rated
website KBB.com, including its
famous Blue Book® Trade-In and Retail Values and Fair Purchase
Price, which reports what others are paying for new cars this
week.
The company also provides vehicle pricing and values through
various products and services available to car dealers, auto
manufacturers, finance and insurance companies as well as
governmental agencies.
KBB.com provides consumer pricing and information on
minivans, pickup trucks, sedan, hybrids, electric cars, and SUVs.
Kelley Blue Book Co. Inc. is a wholly owned subsidiary of
AutoTrader.com.